How about an online payment flow for your customers without requiring them to Login multiple times? Even better: How about letting them fetch their Saved Cards & Wallet balance without Logging into their account?

Introducing the Nitro checkout which reduces the number of steps required to complete the purchase for your customers, thereby lowering drop-offs and improving conversions for you! Our internal metrics show that when customers see Saved Cards or have multiple options like Wallet at the online payment page, the success rate improves by as much as 15%. With Nitro flow you get:

  • Fewer steps, faster transactions
  • Lower drop-offs, better success rates

Here is how the Nitro flow works:

For first time customers on your website who already have a user account on PayUmoney:

  1. Customer fills up cart & billing information on your page, clicks on ‘Pay’ button
  2. They get redirected to the PayUmoney payment gateway page. They’ll see their Saved Cards and Wallet balance associated with the Mobile number & Email Id entered

For returning customers on:

  1. Customer fills up cart & billing information on your page, clicks on ‘Pay’ button
  2. They get redirected to the PayUmoney gateway page. They’ll see their Cards and Wallet balance associated with the Mobile number & Email Id entered

For customers who do not have PayUmoney account or enter new Email ID & Mobile number

  1. Customer fills up cart & billing information on your page, clicks on ‘Pay’ button
  2. They can either create a new account on PayUmoney or do a Guest checkout

Why should you integrate Nitro?

Our internal metrics show that user drop increases with the increase in a number of steps. Moreover, your customers have multiple things to remember like anniversaries, spouse’s birthday, IT return dates and more. It is likely that they will not remember their login details asked on the checkout page and chances of them dropping off here is alarmingly high.

With the Nitro flow, your customers are required to enter only the Mobile number and Email ID. Their Saved Cards and Wallet will be populated on the PayUmoney payment page where they just have to enter the CVV & OTP incase of cards and OTP in case of wallets. Thus their effort to complete the purchase is reduced significantly. Here, we take care of security with PCI DSS compliance, tokenization and other security measures to ensure that the sensitive card information is stored with maximum possible security.

How to integrate this?

You can get Nitro Checkout without requiring to write a single line of code. We are enabling Nitro in a phased manner for our merchants. You can also write to us at merchantcare@payumoney.com. Once you request us to enable Nitro flow, we will add you to the list and roll it out for you as quickly as we can.

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